When did it become: “delivered to your inbox”?


When did websites stop saying this:

Sign up to our email newsletter.

And start saying this:

Our newsletter, delivered [right/straight] to your inbox.

I suspect it’s another Silicon Valley tick everyone has internalised, like prefacing sentences with so.

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Ruben Schade is a technical writer and infrastructure architect in Sydney, Australia who refers to himself in the third person. Hi!

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