The Post A Day 365 team recently posed the question: Explain the name of your blog and why you chose it.

Mine was born of a simple mind from the bad old days of Web 1.0. Having decided to register for an online email account, my 12 year old brain was mortified that Ruben was taken. It dawned on me though that my name and the adjective Nerd shared a letter that could be portmanteau-ed into something terribly awkward, but unique!

13 years later, and I'm still using a variant of that logo I designed as a kid, and the Rubenerd handle for virtually everything. I could probably design and think of far better things now, but there's a certain childish innocence and optimism in them that's nice to have sticking around :).