Rubenerd

This originally appeared on the Annexe, chronicling my adventures unsubscribing from email newsletters. The only acceptable outcome from clicking unsubscribe in an email footer is immediately being unsubscribed!

Email:

3 Days Only: 50% OFF Tigerair domestic flights

Footer:

Privacy Policy | Contact Us | Update my location | Unsubscribe

Result:

Manage your newsletter subscription details
Please confirm your details and subscription settings below.
[ Email Address ]
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[ x ] Subscribe [ ] Unsubscribe from Travel Newsletters
[ x ] Subscribe [ ] Unsubscribe from Business and First Class
[ x ] Subscribe [ ] Unsubscribe from Crusies

FAIL.

• Should not need to enter email address
• Should not need to confirm
• Defaulting to “subscribed” is egregious
• Should not need to check multiple radio buttons